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Riding the Waves of Culture
Understanding Cultural Diversity in Business
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Explores the cultural extremes and the incomprehension that can arise when doing business across cultures - even when people are working for the same company. The book explains that there are five key factors or orientations that affect how people all deal with each other, do business and manage.
Nicholas Brealey Publishing; September 1997
276 pages; ISBN 9781857884166
Read online, or download in secure PDF format
276 pages; ISBN 9781857884166
Read online, or download in secure PDF format
