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Professional Practice in Health Care Marketing

Proceedings of the American College of Healthcare Marketing

Professional Practice in Health Care Marketing
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US$ 150.00
This informative volume introduces the most current standards for practicality and professionalism in health care marketing. Major health marketers reveal state-of-the-art applications and activities that will keep you on the cutting edge of this growing specialty.
Taylor and Francis; November 2012
224 pages; ISBN 9781136551437
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