The Leading eBooks Store Online

for Kindle Fire, Apple, Android, Nook, Kobo, PC, Mac, Sony Reader ...

New to eBooks.com?

Learn more

Emarketing Excellence

Planning and Optimizing your Digital Marketing

Emarketing Excellence
Add to cart
US$ 58.95
(If any tax is payable it will be calculated and shown at checkout.)

This new edition provides a practical guide to creating and executing e-marketing plans, it combines established approaches to marketing planning with the creative use of new e-models and e-tools. This fully updated text keeps students and marketers alike updated with the changes in this dynamic and exciting field and helps you create effective and up-to-date customer-centric e-marketing plans

Taylor and Francis; March 2013
640 pages; ISBN 9781136181450
Read online, or download in EPUB or secure PDF format