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Where's the Loot? Who Really Made the Money During the High-Tech Boom, How They Did it and How You Can Do the Same Next Time
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Through in-depth coverage of the entrepreneurs who, despite their sometimes very public problems, walked away with serious loot - like Tracey Ellery and Evan Thornley at LookSmart, the Tudehope brothers at Macquarie Corporate Telecommunications, Jodee Rich at One.Tel and Chris O'Hanlon at Spike - this book takes you deep inside the boom and delivers valuable lessons for success. Controversially, it also concludes that Australia's future depends on people like them.
"Fascinating reading. A rich insight into the key players and major companies of Australia's travels along the global new economy roller-coaster ride." - Professor George Foster, Director, Executive Program for Growing Companies, Stanford University
"Irreverant, cynical, amusing - but still thought provoking: Butler's review of the twentieth century's very own tulip mania is a valuable read for all who seek to learn from people who have been there and done that (including those who got it very wrong!)." - Stephen Wilks, CEO, XYZED Pty Ltd
224 pages; ISBN 9781741155761
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