How to Uncover Compelling Insights
Interviewing is a foundational user research tool that people assume they already possess. Everyone can ask questions, right? Unfortunately, that's not the case. Interviewing Users provides invaluable interviewing techniques and tools that enable you to conduct informative interviews with anyone. You'll move from simply gathering data to uncovering powerful insights about people.
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Title: Interviewing Users
Author: Steve Portigal
Alan M. Turing 2012 US$ 13.00 210 pages