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A comprehensive guide to getting the most from strategic alliances
This new volume in the series guides readers through the benefits and pitfalls of corporate alliances. From choosing a partner to matching cultures, goals, aspirations, and resources; from dealing with conflict to building competitive advantage in order to access new markets, technologies, and knowledge, this is a unique guide to the power of collaboration.
The Smart Things series has established a reputation as a first-choice for hassled executives who want to stay in touch with the latest thinking. Each book delivers a sharp introduction to the basics as well as sharing experience and tips from the gurus on the frontiers of the field. Its innovative "build-your-own-book" format and design create an unforgettable learning experience.
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John Wiley & Sons, Ltd.; December 2001
238 pages; ISBN 9781841125602
Read online, or download in secure PDF format
238 pages; ISBN 9781841125602
Read online, or download in secure PDF format
Subject categories
- Academic > Economics > Industries. Land use. Labor > Labor. Work. Working class > Labor market. Labor supply. Labor demand
- Academic > Economics > Industries. Land use. Labor > Management. Industrial management > Location of industry
- Business > Organizational Behavior
- Business > Corporate Alliances & Partnerships
- Business > Strategic Planning
ISBNs
1841125601
9781841121123
9781841125602