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Rethinking Public Relations

The Spin and the Substance

Rethinking Public Relations
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US$ 200.00
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This topical book analyzes all aspects of public relations, challenging accepted views and examining the industry's position as a whole. Incorporating the latest facts and figures, it provides a fresh approach to a significant contemporary subject.
Taylor and Francis; September 2002
209 pages; ISBN 9781134603572
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