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Rethinking Performance Measurement
Beyond the Balanced Scorecard
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A major new study by a leading management scholar from top-ranked Wharton School of Business on problems of performance measurement systems. Highlights particular shortcomings of the widely adopted 'balanced scorecard' technique. Outlines an alternative approach capturing fundamentals of firm performance. Essential reading for management faculty, MBA students and thoughtful practitioners.
Cambridge University Press; January 2003
218 pages; ISBN 9780511058301
Read online, or download in secure PDF format
218 pages; ISBN 9780511058301
Read online, or download in secure PDF format
