The Leading eBooks Store Online 3,972,089 members ⚫ 1,310,169 ebooks

New to

Learn more

The State Of Research In Marketing

The State Of Research In Marketing by Nick Lee
Not available
US$ 199.00
(If any tax is payable it will be calculated and shown at checkout.)
Features pieces from leading figures in the field such as John Saunders, Evert Gummesson and Dale Littler. A number of the UK authors are key people with regard to the UK Academy of Marketing. The e-book looks at positive and negative aspects of the current status of marketing research.

Previously published in: Kybernetes, Volume: 39, Number 3\4, 2005
Emerald Publishing Limited; Read online
Title: The State Of Research In Marketing
Author: Nick Lee; John Saunders

This edition is not for sale in your country. Here are some titles that might be what you're after...