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A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM)

A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM) by Joe Hair
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A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM) by Joseph F. Hair, Jr., G. Tomas M. Hult, Christian Ringle, and Marko Sarstedt is a practical guide that provides concise instructions on how to use partial least squares structural equation modeling (PLS-SEM), an evolving statistical technique, to conduct research and obtain solutions. Featuring the latest research, new examples using the SmartPLS software, and expanded discussions throughout, the Second Edition is designed to be easily understood by those with limited statistical and mathematical training who want to pursue research opportunities in new ways.
SAGE Publications; February 2016
384 pages; ISBN 9781483377469
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Title: A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM)
Author: Joe Hair; G. Tomas M. Hult; Christian M. Ringle; Marko Sarstedt
 
ISBNs
9781483377445
9781483377469