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Apple Confidential 2.0

The Definitive History of the World's Most Colorful Company

Apple Confidential 2.0
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US$ 12.95
The second edition of this bestseller examines the tumultuous history of America’s best-known Silicon Valley start-up, from its legendary founding almost 30 years ago, through a series of disastrous executive decisions, to its return to profitability, including Apple’s recent move into the music business. This updated and expanded edition is full of juicy quotes, timelines, charts, and photos.
No Starch Press; January 2004
340 pages; ISBN 9781593270797
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