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CRM at the Speed of Light, Third Edition

Essential Customer Strategies for the 21st Century

CRM at the Speed of Light, Third Edition
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US$ 29.99

Updated to reflect the major changes in Customer Relationship Management (CRM) in the last few years, this third edition of CRM at the Speed of Light: Capturing and Keeping Customers in Real Time is a must-read for executives looking to leverage the latest technologies on the market to reach and retain customers. Learn CRM concepts, discover what tools are available and which ones are suitable for your business, and get practical, expert advice on avoiding common pitfalls.

McGraw-Hill Education; July 2004
690 pages; ISBN 9780072264401
Read online, or download in secure PDF format