How Great Companies Get Their Mojo from Maslow
Part memoir, part theory, and part application, the book tellsof Joie de Vivre's remarkable transformation while providing realworld examples from other companies and showing how readers canbring about similar changes in their work and personal lives.Conley explains how to understand the motivations of employees,customers, bosses, and investors, and use that understanding tofoster better relationships and build an enduring and profitablecorporate culture.
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Author: Chip Conley; Tony Hsieh
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