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The Secret Language of Leadership
How Leaders Inspire Change Through Narrative
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The book introduces the concept of narrative intelligence—an ability to understand and act and react agilely in the quicksilver world of interacting narratives. It shows why this is key to the central task of leadership, what its dimensions are, and how you can measure it. The book’s lucid explanations, vivid examples and practical tips are essential reading for CEOs, managers, change agents, marketers, salespersons, brand managers, politicians, teachers, parents—anyone who is setting out to the change the world.
Wiley; January 2008
304 pages; ISBN 9781118047378
Read online, or download in EPUB or secure PDF format
304 pages; ISBN 9781118047378
Read online, or download in EPUB or secure PDF format
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047018440X
9780470184400
9780470493250
9780787987893
9781118047378