for Kindle Fire, Apple, Android, Nook, Kobo, PC, Mac, BlackBerry ...

New to eBooks.com?

Learn more

Museum Marketing and Strategy

Designing Missions, Building Audiences, Generating Revenue and Resources

Museum Marketing and Strategy by Neil G. Kotler
Add to cart
US$ 72.00
(If any tax is payable it will be calculated and shown at checkout.)

Neil G. Kotler is the president of Kotler Museum and Cultural Marketing Consultants, Arlington, Virginia, and a former museum professional at the Smithsonian Institution.

Philip Kotler is?the S.C. Johnson & Son Professor of International Marketing at Northwestern University's Kellogg School of Management in Evanston, Illinois.

Wendy I. Kotler is an educator and museum consultant of long-standing. She is vice president of Kotler Museum and Cultural Marketing Consultants.

Wiley; July 2008
545 pages; ISBN 9780470370391
Read online, or download in secure PDF format
Title: Museum Marketing and Strategy
Author: Neil G. Kotler; Philip Kotler; Wendy I. Kotler
 
Buy, download and read Museum Marketing and Strategy (eBook) by Neil G. Kotler; Philip Kotler; Wendy I. Kotler today!
ISBNs
0470370394
9780470369142
9780470370391
9780787996918