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Scenarios for Success

Turning Insights in to Action

Scenarios for Success by Bill Sharpe
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US$ 70.00
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The era of clear dangers, simple problems and predict-and-control approaches is past. Many groups and organizations are searching for more effective means to survival, continued success and strategic renewal in a context clouded by competing interests, multiple worldviews and turbulent change. As cycles of fashion in managerial practices shorten, scenario thinking and planning has endured with continued, if not increased, relevance. After over 30 years of practice, it increasingly permeates the public, private and civic sectors. Why? As various chapters of this book emphasize, this continued interest stems not from the success in building a set of alternative futures – or scenarios - per se, nor from methodological coherence. Instead, success relates to the effectiveness of scenarios as purposeful interventions aimed at organizational sense-making, innovation and development.

Dr Angela Wilkinson, Director of Scenario Planning and Futures Research, James Martin Institute for Science and Civilisation

Wiley; July 2008
435 pages; ISBN 9780470723098
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Title: Scenarios for Success
Author: Bill Sharpe; Kees van der Heijden
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