The Annual Campaign
Expert advice for building and managing a well-run annualsupport campaign of a nonprofit organization
Nonprofit Essentials: The Annual Campaign reveals how to run awell-managed and well-coordinated annual campaign effort from theperspective of the large or small nonprofit organization. Centeringon real-world campaigns and best practices in the 21st century forannual support, this book presents step-by-step guidance andpractical tools including diagrams of annual campaign structuresfor use in local nonprofits, checklists for annual supportcampaigns, assessments for annual support campaign readiness,annual support campaign case statement examples, sample pledgecards, cultivation tips for obtaining larger gifts, and muchmore.
Erik Daubert (Durham NC) currently serves as AssociationFinancial Development Consultant for the YMCA of the USA, assistingYMCA associations across the country with consulting for annual,capital, and endowment efforts.
284 pages; ISBN 9780470527184
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Title: The Annual Campaign
Author: Erik J. Daubert
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