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Planning Research in Hospitality & Tourism
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Planning Research in Hospitality and Tourism provides a concise and clear approach to planning research projects which are a necessity in most hospitality and tourism courses taught at degree level. The text considers the particular characteristics of the hospitality and tourism industry, whilst providing a balanced approach toward both quantitative and qualitative methods of research. The text also carefully considers the international aspect of the industry and the people it employees, which supports the books aims of:* Providing an excellent understanding of the basic principles of conducting research, in a straight forward “no nonsense” guide
* Carefully considering the particular characteristics of the hospitality and tourism sectors in relation to embarking on a research project in the area
* Including in each chapter an “International Dimension” section, as well as case studies, questions and reflections on the research process less
Taylor & Francis; June 2012
264 pages; ISBN 9781136373503
Read online, or download in EPUB or secure PDF format
264 pages; ISBN 9781136373503
Read online, or download in EPUB or secure PDF format
Subject categories
- Academic > Hospitality Studies > Hospitality industry
- Academic > Hospitality Studies > Hospitality industry; Study and teaching
- Academic > Hospitality Studies > Hotel management
- Academic > Hospitality Studies > Restaurants
- Academic > Family and Consumer Sciences > Hospitality industry
- Business > Industries > Hospitality, Travel & Tourism
- Business > Industries > Service Industries
ISBNs
0080555942
9780080555942
9780750681100
9781136373503
9781136373510