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Ethnography Essentials
Designing, Conducting, and Presenting Your Research
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A comprehensive and practical guide to ethnographic research, this book guides you through the process, starting with the fundamentals of choosing and proposing a topic and selecting a research design. It describes methods of data collection (taking notes, participant observation, interviewing, identifying themes and issues, creating ethnographic maps and tables and charts, and referring to secondary sources) and analyzing and writing ethnography (sorting and coding data, answering questions, choosing a presentation style, and assembling the ethnography). Although content is focused on producing written ethnography, many of the principles and methods discussed here also apply to other forms of ethnographic presentation, including ethnographic film.Designed to give basic hands-on experience in the overall ethnography research process, Ethnography Essentials covers a wealth of topics, enabling anyone new to ethnography research to successfully explore the excitement and challenges of field research.
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Wiley; December 2009
256 pages; ISBN 9780470552964
Read online, or download in EPUB or secure PDF format
256 pages; ISBN 9780470552964
Read online, or download in EPUB or secure PDF format
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ISBNs
0470552956
9780470343890
9780470552568
9780470552957
9780470552964