for Kindle Fire, Apple, Android, Nook, Kobo, PC, Mac, BlackBerry ...

New to eBooks.com?

Learn more

Branded Customer Service

The New Competitive Edge

Branded Customer Service by Janelle Barlow
Add to cart
US$ 22.95
Branding is an integral part of modern business strategy. But while there are dozens of books on branding products and marketing campaigns, nobody has applied the logic and techniques of branding to customer service -- until now. Branded Customer Service is a practical guide to moving service delivery to a new level so that brand reinforcement occurs every time customers interact with organizational representatives. Janelle Barlow and Paul Stewart show how to infuse an entire organization with brand values and create a recognizable style of service that reflects brand promises and brand images.
Berrett-Koehler Publishers; September 2006
264 pages; ISBN 9781609943233
Read online, or download in secure EPUB or secure PDF format
Title: Branded Customer Service
Author: Janelle Barlow; Paul Stewart
 
Buy, download and read Branded Customer Service (eBook) by Janelle Barlow; Paul Stewart today!
ISBNs
1576758869
9781576754047
9781576758861
9781609943233