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Strategic Management for Hospitality and Tourism is a vital text for all those studying cutting edge theories and views on strategic management. Unlike others textbooks in this area, it goes further than merely contextualizing strategic management for hospitality and tourism, and avoids using a prescriptive, or descriptive approach. It looks instead, at the latest in strategic thinking and theories, and provides critical and analytical discussion as to how and if these models and theories can be applied to the industry, within specific contexts such as culture, profit and non-profit organizations.
This title also provides online support material for tutors and students, in the form of guidelines for instructors on how to use the textbook, PowerPoint presentations and case studies plus additional exercises and web links for students.
Taylor and Francis; January 2010
350 pages; ISBN 9781136444838
Read online, or download in EPUB or secure PDF format
350 pages; ISBN 9781136444838
Read online, or download in EPUB or secure PDF format
Subject categories
- Academic > Hospitality Studies > Hospitality industry
- Academic > Hospitality Studies > Management
- Academic > Hospitality Studies > Hotel management
- Academic > Hospitality Studies > Restaurants
- Academic > Family and Consumer Sciences > Hospitality industry
- Business > Industries > Hospitality, Travel & Tourism
- Business > Strategic Planning
ISBNs
0080940463
9780080940465
9780750665223
9781136444838
9781136444845