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Reading the Popular

Reading the Popular by John Fiske
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US$ 35.95

Designed as a companion to Understanding Popular Culture, Reading the Popular gives the lie to theories that portray a mass audience that mindlessly consumes every product it is offered.

Taylor and Francis; March 2011
ISBN 9781136869266
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Title: Reading the Popular
Author: John Fiske
 
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ISBNs
0203837258
9780203837252
9780415596503
9781136869266
9781136869273