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Au Contraire!

Figuring Out the French

Au Contraire!
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Written for anyone interested in or interacting with the French, the second edition of Au Contraire!: Figuring Out the French unearths the often-invisible cultural forces that govern behavior. Gilles Asselin and Ruth Mastron draw upon their own experiences as consultants and trainers, as well as that of expatriate students and professionals, to offer the best and most useful analysis and advice on French-American intercultural relations. Going beyond the obvious, this bilingual and bicultural author team explores what lies behind what we see: the assumptions, attitudes, patterns of thought and beliefs that make the French so...French.