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Handbook of Web Surveys

Handbook of Web Surveys by Jelke Bethlehem
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Exclusively combining design and sampling issues, Handbook ofWeb Surveys presents a theoretical yet practical approach tocreating and conducting web surveys. From the history of websurveys to various modes of data collection to tips for detectingerror, this book thoroughly introduces readers to the thiscutting-edge technique and offers tips for creating successful websurveys.

The authors provide a history of web surveys and go on toexplore the advantages and disadvantages of this mode of datacollection. Common challenges involving under-coverage,self-selection, and measurement errors are discussed as well astopics including:

  • Sampling designs and estimation procedures

  • Comparing web surveys to face-to-face, telephone, and mailsurveys

  • Errors in web surveys

  • Mixed-mode surveys

  • Weighting techniques including post-stratification, generalizedregression estimation, and raking ratio estimation

  • Use of propensity scores to correct bias

  • Web panels

Real-world examples illustrate the discussed concepts, methods,and techniques, with related data freely available on the book'sWebsite. Handbook of Web Surveys is an essential referencefor researchers in the fields of government, business, economics,and the social sciences who utilize technology to gather, analyze,and draw results from data. It is also a suitable supplement forsurvey methods courses at the upper-undergraduate and graduatelevels.

Wiley; September 2011
480 pages; ISBN 9781118121740
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Title: Handbook of Web Surveys
Author: Jelke Bethlehem; Silvia Biffignandi
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