The Leading eBooks Store Online

for Kindle Fire, Apple, Android, Nook, Kobo, PC, Mac, BlackBerry ...

New to eBooks.com?

Learn more

Edison in the Boardroom Revisited

How Leading Companies Realize Value from Their Intellectual Property

Edison in the Boardroom Revisited
Add to cart
US$ 49.95
A revised and expanded edition of the groundbreaking Edison in the Boardroom, highlighting the winning strategies today's biggest companies use to maximize the value of their intellectual property

Now fully revised and expanded, Edison in the Boardroom, Second Edition takes an in-depth look at the revolutionary concept of intellectual asset management (IAM). Incorporating stories and teachings from some of the most successful companies in the world—such as Hewlett-Packard, IBM, Procter & Gamble, Rockwell, Dow, Ford and many others—Harrison and Sullivan have made an exhaustive study of IAM and its implications for today's businesses.

  • Features updated interviews of companies, and a new treatment of the Profit Center Level
  • Updates stories and teachings from some of the most successful companies in the world
  • Showcases a hierarchy of best practices that today's companies can integrate into their own business philosophies to gain the best return from their intellectual assets

Edison in the Boardroom, Second Edition compiles a wealth of knowledge and successful stories that illustrate how far businesses have come in their ability to leverage and monetize their intellectual assets.

Wiley; October 2011
240 pages; ISBN 9781118170137
Read online, or download in secure EPUB or secure PDF format
ISBNs
1118170121
9781118004531
9781118170120
9781118170137
9781118170144