In this new interactive edition of her bestselling guide to mobile marketing, Kim Dushinski shows how any firm can create successful mobile campaigns without breaking the bank. Her easy-to-follow advice helps readers interact with mobile users, build stronger customer relationships, reach a virtually unlimited number of new prospects, and gain competitive advantage by making the move to mobile now.
Information Today, Inc.
; February 2012
249 pages; ISBN 9781937290443Read online
, or download in secure PDF format
Title: The Mobile Marketing Handbook, Second Edition
Author: Kim Dushinski