The Mobile Marketing Handbook
A Step-by-Step Guide to Creating Dynamic Mobile Marketing Campaigns
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About the author
Kim Dushinski is the founder of Mobile Marketing Profits, a marketing firm that provides mobile marketing training to corporations, marketing professionals, and entrepreneurs. She lives in Lakewood, Colorado.
In this new interactive edition of her bestselling guide to mobile marketing, Kim Dushinski shows how any firm can create successful mobile campaigns without breaking the bank. Her easy-to-follow advice helps readers interact with mobile users, build stronger customer relationships, reach a virtually unlimited number of new prospects, and gain competitive advantage by making the move to mobile now.
Information Today, Inc.
; February 2012
264 pages; ISBN 9781937290450Read online
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Title: The Mobile Marketing Handbook
Author: Kim Dushinski