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Die beiden Kommunikationsprofis zeichnen in ihrem Roman ein Sittenbild der aktuellen Medienlandschaft und liefern zugleich ein Beispiel daf r, wie die Newsroom-Strategie in der Unternehmenskommunikation umgesetzt werden kann. Im Mittelpunkt steht dabei die Nachricht als ltester und schwierigster Teil der menschlichen Massenkommunikation: knapp, schnell und bedeutend. Die moderne Kommunikationsabteilung wird zum Newsroom, der multimedial und grenzenlos agiert und alle Zielgruppen auf allen Plattformen bedient von der Lokalzeitung bis Twitter.
