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The Power of Infographics

Using Pictures to Communicate and Connect With Your Audiences

The Power of Infographics by Mark Smiciklas
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US$ 23.99

Need to overcome information overload and get your message across? Infographics are your secret weapon. Using them, you can deliver knowledge and ideas visually, so your audiences can understand them quickly - and take action. In The Power of Infographics, Mark Smiciklas helps you understand how to leverage the use of  powerful infographics: visual representations capable of transforming complex data or concepts into intuitive, instant knowledge. Writing from a business perspective, Smiciklas reveals how to use infographics both inside and outside the organization: to build brands, make sales, serve clients, align teams behind new strategies, and more. This straightforward, visual, common-sense based book explains: * What infographics are, and why they work so well * How to visualize statistical data, business processes, time, geography, lists, relationships, and concepts * How to communicate the "personal" through infographics * Best practices for observation, processing ideas, creating highly effective infographics, and publishing them * How to plan for and measure the ROI of infographics * And much more...

Pearson Education; May 2012
224 pages; ISBN 9780133012408
Read online, or download in secure EPUB or secure PDF format
Title: The Power of Infographics
Author: Mark Smiciklas
 
Buy, download and read The Power of Infographics (eBook) by Mark Smiciklas today!
ISBNs
9780133012392
9780133012408
9780789749499