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The Public Relations Handbook

The Public Relations Handbook
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US$ 49.95
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The Public Relations Handbook is a comprehensive and detailed introduction to the theories and practices of the public relations industry. It traces the history and development of public relations, explores ethical issues which affect the industry, examines its relationship with politics, lobbying organizations and journalism, assesses its professionalism and regulation and advises on training and entry into the profession.

Taylor and Francis; March 2013
512 pages; ISBN 9781136643743
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