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Principles and Applications
Now available in a fully revised and updated third edition, Sport Management: Principles and Applications examines the nature of the sport industry and the role of the state, non-profit and professional sectors in sport. It also focuses on core management principles and their application in a sporting context, highlighting the unique challenges faced in a career in sport management. It is ideal for first and second year students studying sport management related courses, as well as those studying business focussed and human movement/physical education courses seeking an overview of sport management principles.
304 pages; ISBN 9781135137526
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