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- Edward Elgar Publishing 2014; US$ 60.00
The tourism sector - already one of the fastest growing industries in the world - is currently undergoing extensive change thanks to strong market growth and a transition to more experience-based products. The capacity for firms to innovate and adapt to market developments is crucial to their success, but research-based knowledge on innovation strategies... more...
- Taylor and Francis 2014; US$ 49.95
More than sixty years since the 1948 Universal Declaration of Human Rights first enshrined the right to freedom of movement in an international charter of human rights, the issue of mobility and the right to tourism itself have become increasingly significant areas of scholarly interest and political debate. However, despite the fact that cross-border... more...
- Taylor and Francis 2014; US$ 50.78
Social Marketing is the utilisation of marketing principles and methods to encourage individual and organisational behaviour change for the public good. Traditionally the domain of government it is increasingly also utilised by non-government and non-profit organisations and other institutions of civil society as a non-regulatory means to achieve... more...
- Channel View Publications 2014; US$ 30.00
This volume explores the relationship between tourism and travel texts and contemporary society, and how each is shaped by the other. A multimodal analysis is used to consider a variety of texts including novels, brochures, blogs, websites, radio commercials, videos, postcards and authentic tourist pictures and their meaning-making dynamics within... more...
- Taylor and Francis 2014; US$ 145.00
Neither the tourism industry nor the tourist has responded convincingly to calls for more responsibility in tourism. Ethical consumption places pressure on travellers to manage a large number of decisions at a time when hedonic motivations threaten to override other priorities. Unsurprisingly, tensions occur and compromises are made. This book offers... more...
- Taylor and Francis 2014; US$ 226.00
This book comments on the complexities of Mediterranean tourism, with contributions from researchers, consultants, managers and advisors from thirteen countries. It is an excellent reference tool for undergraduate and postgraduate students, as well as industry practitioners, for the examination of tourism in different Mediterranean contexts. more...
- Taylor and Francis 2014; US$ 63.95
Persistant poverty has long been one of America's most pressing and intractable problems. According to some estimates, by 2003, almost twenty-five percent of the America's countries had per-capita incomes below one half the national average, high unemployment, low labour force participation rates, and a high dependency on government transfer payments -... more...
- Taylor and Francis 2014; US$ 115.00
This book introduces the beginning student to the major concepts, materials and tools of the discipline of geography. While it presents geographic theory, as whole and for each of its parts, the chief emphasis is on concrete analysis and example rather than on abstraction, an approach which has proven more successful for undergraduate courses than... more...
- Taylor and Francis 2014; US$ 153.00
Marketing Issues in Pacific Area Tourism exposes researchers, tourism professionals, and students to the complexities of marketing issues in the most dynamic region in world tourism today. Dispelling commonly held Western assumptions, inviting new research, and stressing the importance of tourism development in this area to the economics of world tourism,... more...
- Channel View Publications 2014; US$ 25.00
This book is a fast-paced and thorough re-evaluation of what heritage tourism means to the people who experience it. It draws on contemporary thinking in human geography and heritage studies, and applies it to a sector of tourism that is both pervasive yet poorly researched in terms of the perspective of tourists themselves. In a series of lucid and... more...