The Leading eBooks Store Online
for Kindle Fire, Apple, Android, Nook, Kobo, PC, Mac, Sony Reader...
Most popular at the top
Handbook of Islamic Marketing
Edward Elgar Publishing 2011; US$ 60.00The Handbook of Islamic Marketing provides state-of-the-art scholarship on the intersection of Islam, consumption and marketing and lays out an agenda for future research. The topics covered by eminent contributors from around the world range from fashion and food consumption practices of Muslims to retailing, digital marketing, advertising, corporate... more...
Economic Geography
Taylor and Francis 2012; US$ 69.95Economic geographers study and attempt to explain the spatial configuration of economic activities, including the production of goods and services, their transfer from one economic agent to another and their transformation into utility by consumers. The spatial configuration, which includes both the pattern of activities on the map and the relationships... more...
The Dynamics of Corporate Co-evolution
Edward Elgar Publishing 2013; US$ 40.00Offering insights of unusual richness, this book examines one of the world's most important business environments to determine the way that organizations can develop through interaction with their environments. It fills a gap in our understanding of the evolution of the Chinese business environment and throws light on the theory of co-evolution... more...
Essential Finance
Economist Books 2003; US$ 10.99Everything you need to know about the financial world. more...
The customs union between Turkey and the EU
Diplomica Verlag 2008; US$ 47.38This paper shall investigate the trade integration between Turkey and the EU. The plan of the book is as follows. At first the historical background of the development concerning the trade relations between the two parties is conveyed. This includes the period from first association to implementing a customs union (CU) between Turkey and the European... more...
Japan-Knigge für Manager
Campus Verlag 2010; US$ 25.34Hauptbeschreibung Warum sollte man einem japanischen Geschäftsmann nie einen Brieföffner schenken? Und warum darf die Visitenkarte eines Gesprächspartners nicht gleich nach der Begrüßung weggesteckt werden? Diese und andere Fragen beantwortet Diana Rowland in ihrem Japan-Knigge für Manager. Denn man muss die Gepflogenheiten vor Ort kennen, um Fettnäpfchen... more...
Chinesisches Unternehmertum in Malaysia: Wirtschaftliche Macht versus Politische Ohnmacht?
Diplomica Verlag 2010; US$ 38.56Hauptbeschreibung In diesem Fachbuch werden die Besonderheiten des chinesischen Unternehmertums und der entsprechenden chinesischen Geschäftskultur analysiert. Überdies werden anhand eines Stärken- und Schwächenprofils die zukünftigen Herausforderungen der chinesischen Entrepreneure und mögliche Ansätze zur Vereinbarung traditionell chinesischer... more...
Markenpolitik im Einzelhandel: Interaktionseffekte zwischen Herstellermarken und Retail Brands
Diplomica Verlag 2010; US$ 49.59Hauptbeschreibung Stimmt die Behauptung "geiz ist geil", oder gelingt es REWE "jeden Tag ein bisschen besser" zu werden? Hat der Discounter Lidl Recht, wenn er mit dem Versprechen wirbt "Lidl lohnt sich", oder lassen sich die Verbraucher durch diese Slogans nicht in die Geschäfte locken? Die Konsumenten sind heutzutage beim Einkauf im deutschen Handel... more...
Immigrant Effect and International Business Management
Emerald Group Publishing Limited 2011; US$ 199.00The U.S. think tank, Hudson Institute, coined the term, global workforce 2000, to refer to the growing mobility of people worldwide. Countries that have received many immigrants from different parts of the world can benefit from the presence of these immigrant communities because of their special knowledge and connections with their country... more...
Sensoren für die Prozess- und Fabrikautomation
Springer Fachmedien 2009; US$ 54.99









