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The $12 Million Stuffed Shark
Palgrave Macmillan 2012; US$ 16.99Why would a smart New York investment banker pay $12 million for the decaying, stuffed carcass of a shark? By what alchemy does Jackson Pollock?s drip painting No. 5, 1948 sell for $140 million? Intriguing and entertaining, The $12 Million Stuffed Shark is a Freakonomics approach to the economics and psychology of the contemporary... more...
1001 Great Gambling Tips
High Stakes Publishing 2009; US$ 14.99Graham Sharpe has recruited some of the great and good of the gambling world to divulge their favourite betting suggestions, hints, tips, and strategies. Professional punter Dave Nevison reveals many tricks of his trade; Derek McGovern, self-styled betting guru of the Daily Mirror, speaks out in his usual flamboyant style; Jeremy Chapman,... more...
50-Plus Market
Kogan Page 2005; US$ 39.95In their rush to appeal to the 18 to 35 age group, marketers have largely ignored consumers in their 50s and beyond. In this compelling investigation, The 50-plus Market shows why marketers can no longer ignore the inevitable consequences of demographic and economic change. more...
The ABCs of Getting Out of Debt
RDA Press, LLC 2013; US$ 18.95In difficult times, debt can be a matter of life and death, happiness and despair. Controlling your debt can bring order and calm. Mastering debt can bring wealth and success. As bestselling Rich Dad/Poor Dad author Robert Kiyosaki says, ?Good debt makes you rich and bad debt makes you poor.? The ABCs of Getting Out of Debt provides the necessary... more...
About Face
Kogan Page 2010; US$ 29.95About Face is the new ground breaking book by best-selling author Dan Hill. Based on research using facial coding, eye tracking and cutting edge tools, as well as interviews and examples, it gives essential insights into how to make adverts more effective and emotionally engaging. more...
Active Consumer
Taylor and Francis 2002; US$ 200.00The Active Consumer discusses how consumers seem to delight in trying new solutions and exploring new combinatory possibilities. This book provides an economic-theoretical understanding of this phenomenon and the many ways in which innovation can structure consumer choice. The authors show from different points of view how central novelty can be... more...
Ad Nauseam
Faber & Faber 2009; US$ 18.99With the style and irreverence of Vice magazine and the critique of the corporatocracy that made Naomi Klein?s No Logo a global hit, the cult magazine Stay Free! ?long considered the Adbusters of the United States?is finally offering a compendium of new and previously published material on the impact of consumer culture on our lives. The... more...
Advances in Culture, Tourism and Hospitality Research, 2
Emerald Group Publishing Limited 2008; US$ 99.95Presents answers to the following questions: how do tourists go about seeking high novelty and yet return to the same destination? How do some firms in the same industry end up embracing industrial tourism while other firms reject such business models? Ho more...
Advances in Culture, Tourism and Hospitality Research, Volume 1
Emerald Group Publishing Limited 2007; US$ 99.95Seeks to promote synergies among culture, work, leisure, tourism, and hospitality scholars more...
Advertising and Consumer Citizenship
Taylor and Francis 2000; US$ 66.95Using a variety of print advertisements, this exciting and provocative study explores how the consumer is created by advertisements in terms of: * Sex * Class * Race. It also explores the figure of the citizen and how this identity is produced by contemporary political discourses. Advertising and Consumer Citizenship will be essential reading for... more...
