Business: ExpressExec Titles Ebooks

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Market Researchby Robin Birn; Patrick Forsyth
John Wiley & Sons, Ltd. 2002; US$ 12.99
Fast track route to mastering market research Covers key market research techniques, from asking the right questions and using statistics to analysing data and acting on the information Examples and lessons from benchmark companies in publishing, consumer goods, brewing and others Includes a glossary of key concepts and a comprehensive resources guide ExpressExec is a unique business resource of one hundred books. These books present the best current thinking and span the entire range of contemporary business practice. Each book gives you the key concepts behind the subject and the techniques to implement the ideas effectively, together with lessons from benchmark companies and ideas from the world's smartest thinkers. ExpressExec... more...
Channel Managementby Patrick Forsyth
John Wiley & Sons, Ltd. 2002; US$ 12.99
Fast track route to effective channel management Covers key channel management techniques, from deciding the mix and ensuring customer focus monitoring performance and channel innovation Examples and lessons from benchmark companies, including Sharp and Sanwa and ideas from the smartest thinkers Includes a glossary of key concepts and a comprehensive resources guide ExpressExec is a unique business resource of one hundred books. These books present the best current thinking and span the entire range of contemporary business practice. Each book gives you the key concepts behind the subject and the techniques to implement the ideas effectively, together with lessons from benchmark companies and ideas from the world's smartest thinkers.... more...
Project Managementby Donna Deeprose
John Wiley & Sons, Ltd. 2001; US$ 12.99
ExpressExec is a unique business resource of one hundred books. These books present the best current thinking and span the entire range of contemporary business practice. Each book gives you the key concepts behind the subject and the techniques to implement the ideas effectively, together with lessons from benchmark companies and ideas from the world's smartest thinkers. ExpressExec is organised into ten core subject areas making it easy to find the information you need: 01 Innovation 02 Enterprise 03 Strategy 04 Marketing 05 Finance 06 Operations and Technology 07 Organizations 08 Leading 09 People 10 Life and Work ExpressExec is a perfect learning solution for people who need to master the latest business thinking and practice quickly. more...
Career Managementby Patrick Forsyth
John Wiley & Sons, Ltd. 2001; US$ 12.99
Fast track route to jump-starting your career Covers key career management techniques, from lifelong learning to getting promoted, and from surviving office politics to goal setting Packed with lessons and tips from great careers and ideas from great thinkers like Charles Handy Includes a glossary of key concepts and a comprehensive resources guide ExpressExec is a unique business resource of one hundred books. These books present the best current thinking and span the entire range of contemporary business practice. Each book gives you the key concepts behind the subject and the techniques to implement the ideas effectively, together with lessons from benchmark companies and ideas from the world's smartest thinkers. ExpressExec... more...
Sales Managementby Patrick Forsyth
John Wiley & Sons, Ltd. 2002; US$ 12.99
Fast track route to mastering all aspects of sales management Covers the key areas of sales management, from techniques for managing sales people at a distance to sales planning, and from assembling a top-flight team to staying market focussed Examples and lessons from benchmark companies in hotel management, financial services and pharmaceuticals Includes a glossary of key concepts and a comprehensive resources guide ExpressExec is a unique business resource of one hundred books. These books present the best current thinking and span the entire range of contemporary business practice. Each book gives you the key concepts behind the subject and the techniques to implement the ideas effectively, together with lessons from benchmark... more...
Strategy Expressby John Middleton; Bob Gorzynski
John Wiley & Sons, Ltd. 2002; US$ 12.99
Fast track route to mastering all aspects of strategy Covers all the fundamentals of successful strategy, from developing a compelling vision to knowing your customers, and from fostering creativity to making it happen Examples and lessons from benchmark companies, including Encyclopaedia Britannica, Sears, Seven-Eleven Japan and ideas from the smartest thinkers Includes a glossary of key concepts and a comprehensive resources guide ExpressExec is a unique business resource of one hundred books. These books present the best current thinking and span the entire range of contemporary business practice. Each book gives you the key concepts behind the subject and the techniques to implement the ideas effectively, together with lessons... more...
The Vision Thingby Sally Lansdell
John Wiley & Sons, Ltd. 2002; US$ 12.99
Fast track route to mastering and managing corporate vision Covers the fundamentals of vision and mission, from developing commitment and energising people to communicating consistently and nurturing corporate responsibility Examples and lessons from some of the world's most inspiring visionaries, including Akio Morita, Walt Disney, Bill Gates and Jeff Bezos, and ideas from the smartest thinkers including Rosabeth Moss Kanter, Peter Senge, James Collins and Jerry Porras Includes a glossary of key concepts and a comprehensive resources guide ExpressExec is a unique business resource of one hundred books. These books present the best current thinking and span the entire range of contemporary business practice. Each book gives you... more...
Travelby Steve Shipside
John Wiley & Sons, Ltd. 2001; US$ 12.99
Fast track route to getting the most out of your travelling Covers all the key techniques for savvy travelling, from getting competitive rates from hotels and maximising air miles, to staying healthy and keeping on top of expenses Lessons and tips from some of the world's great travel successes, such as European Low Cost Airlines and the TGV, and ideas from smart travellers about ecotourism, adventure travel and retro travel Includes a glossary of key concepts and a comprehensive resources guide ExpressExec is a unique business resource of one hundred books. These books present the best current thinking and span the entire range of contemporary business practice. Each book gives you the key concepts behind the subject and the techniques... more...
Flexible & Virtual Workingby Steve Shipside
John Wiley & Sons, Ltd. 2001; US$ 12.99
Fast track route to getting the most out of being a remote worker Covers all the key aspects of flexible and virtual working, from teleworking and telecommuting to groupware and virtual call centres Lessons and tips from some of the world's great remote work successes, such as AT&T and Lasair, and ideas from the smartest thinkers, including Alvin Toffler and Gil Gordon Includes a glossary of key concepts and a comprehensive resources guide ExpressExec is a unique business resource of one hundred books. These books present the best current thinking and span the entire range of contemporary business practice. Each book gives you the key concepts behind the subject and the techniques to implement the ideas effectively, together with... more...
Time Managementby Ros Jay
John Wiley & Sons, Ltd. 2001; US$ 12.99
Fast track route to mastering all aspects of time management Covers all the key techniques for managing your time successfully, from clearing your desk to prioritisation, and from good delegation to knowing how and when to say 'no' Examples and lessons from some of the world's most successful time managers, and ideas from the smartest thinkers, including Robert Paterson, Don Aslett and Stephen Covey Includes a glossary of key concepts and a comprehensive resources guide ExpressExec is a unique business resource of one hundred books. These books present the best current thinking and span the entire range of contemporary business practice. Each book gives you the key concepts behind the subject and the techniques to implement the... more...