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Wrestling with Starbucksby Kim Fellner
Rutgers University Press 2008; US$ 22.00You can find a Starbucks coffeehouse almost anywhere, from Paris, France to Paducah, Kentucky, from the crowded streets of Thailand to shopping malls in Qatar. With nearly 200 of them in New York City alone, this coffee retail giant with humble beginnings has become an actor and icon in the global economy. As we sip our cappuccinos, frappuccinos, and our double half-caf venti low-fat mochaccinos, many of us wonder if Starbucks is a haven of civilization or a cultural predator, a good or bad employer, a fair trader or a global menace. In this entertaining and provocative ramble through Starbuckss ethos and actions, Kim Fellner asks how a coffeehouse chain with a liberal reputation came to symbolize, for some, the ills of globalization.... more...
The Facebook Effectby David Kirkpatrick
Simon & Schuster 2010; US$ 12.99IN LITTLE MORE THAN HALF A DECADE, Facebook has gone from a dorm-room novelty to a company with 500 million users. It is one of the fastest growing companies in history, an essential part of the social life not only of teenagers but hundreds of millions of adults worldwide. As Facebook spreads around the globe, it creates surprising effects—even becoming instrumental in political protests from Colombia to Iran. Veteran technology reporter David Kirkpatrick had the full cooperation of Facebook’s key executives in researching this fascinating history of the company and its impact on our lives. Kirkpatrick tells us how Facebook was created, why it has flourished, and where it is going next. He chronicles its successes and missteps,... more...
Nikeby Tracy Carbasho
ABC-CLIO 2010; US$ 35.00This compelling book provides a comprehensive examination of Nike, utilizing never-before-heard interviews with top sports celebrities and the informed perspectives of marketing gurus to explain why Nike has ruled the sports world for more than four decades. more...
Market Operations in Electric Power Systemsby Mohammad Shahidehpour; Hatim Yamin; Zuyi Li
John Wiley & Sons, Inc. 2003; US$ 161.00An essential overview of post-deregulation market operations in electrical power systems Until recently the U.S. electricity industry was dominated by vertically integrated utilities. It is now evolving into a distributive and competitive market driven by market forces and increased competition. With electricity amounting to a $200 billion per year market in the United States, the implications of this restructuring will naturally affect the rest of the world. Why is restructuring necessary? What are the components of restructuring? How is the new structure different from the old monopoly? How are the participants strategizing their options to maximize their revenues? What are the market risks and how are they evaluated? How are interchange... more...
The Information E-conomyby Colin Turner
Kogan Page 2000; US$ 19.75The development of the information economy (i.e., the rapid changes facilitated by IT, telecommunications, and the Internet) is as much about corporate strategy as it is about adoption of these new technologies. The importance of technology and information gathering cannot be ignored by companies in the increasingly competitive commercial environment, if they are to sustain their competitive position. The Information E-conomy contains numerous case studies of international companies, which highlight the way in which organizations are meeting these new challenges by aligning their business strategy with developments in information and communications technology. more...
Kellogg on Technology & Innovationby Ranjay Gulati; Mohanbir Sawhney; Anthony Paoni
John Wiley & Sons, Inc. 2003; US$ 29.95The future of business technology This book examines the exciting new technologies that will soon be entering the workplace. The experts from the Kellogg School of Management offer a uniquely business-oriented approach and perspective on the subject. The editors provide not only an overview of the lure and promise of these domains but also a rich account of the business propositions underlying the commercialization of these efforts. There is also a discussion on alternative business models surrounding each technology as well as on the sources of value creation and those who will benefit from it. more...
Interpreting the Maternal Organizationby Hö; Heather pfl; Monika Kostera
Routledge 2002; US$ 200.00This book examines the organization as embodied experience. An international range of contributors is assembled to deal explicitly with the 'maternal' aspects of organization. more...
Private Sector Involvement in the Euroby Stefan Collignon; Daniela Schwarzer
Routledge 2002; US$ 160.00This book looks at the role of the Association for Monetary Union in Europe's role in the construction of the Euro. more...
Inside Yahoo!by Karen Angel
John Wiley & Sons, Inc. 2002; US$ 27.95An intriguing look at an Internet pioneer and global powerhouse Reaching sixty percent of all Net users, Yahoo! is one of the most popular Internet portals and one of the most successful companies in the world today. Inside Yahoo! takes readers on a fascinating journey through the thoughts and motivations behind the company. Revealing stories of on-again, off-again management, the race for innovation, and the constant focus on survival, this book will engage readers on many different levels. With access to Yahoo's top executives, author Karen Angel describes the complementary, but different styles that have made Yahoo! one of the few surviving business models in the struggling Internet sector. An informed and astute narrative traces the company's... more...
Understanding Electric Power Systemsby Jack Casazza; Frank Delea
John Wiley & Sons, Inc. 2004; US$ 97.50The Enron scandal notwithstanding, it is important for professionals in the electric power industry and related positions gain a solid understanding of electric power systems and how they work. Written by two veteran power company managers and respected experts, this is a real-world view of electric power systems, how they operate, how the organizations are structured, and how electricity is regulated and priced. A comprehensive overview of the electric power industry from the inside Covers electric power system components, electricity consumption, generation, transmission, distribution, electric utility operation, electric system control, power system reliability, government regulation, utility rate making, and financial considerations. Includes... more...









