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Gone To The Shops
Greenwood Publishing Group 2008; US$ 44.95Explores the bustling world of Victorian shops and shopping, and the growing consumerism that bloomed during these times. more...
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Springer 2010; US$ 99.00Including contributions on various facets of retailing, this book is suitable for retailing practitioners, analysts and policymakers. more...
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Palgrave Macmillan 2010; US$ 56.00This new book focuses on the analysis of the online strategy and development of the luxury industry, tracing the evolution of the Internet from a means of communication to a trade and distribution channel. The author provides a comprehensive evaluation and a critical assessment of the tactics required for the management of luxury brands online. more...
Industry, Retail and Construction Indicators, Volume 2002 Supplement 1
Organisation for Economic Co-operation and Development 2002; US$ 33.00This publication compares key aspects of statistical methodologies used by OECD member countries in the compilation of industry, retail and construction indicators. It focuses on data comparability in the context of international statistical guidelines and recommendations published by the OECD and other international agencies. This publication... more...
Channel Management and Retail Marketing
Himalaya Publishing House 2010; US$ 45.00* Separate section dedicated to ?Physical Distribution and Channel Management? and Retail Marketing Management?. * Exhaustive glossary to help quick understanding of the important terms at a glance. * Emphasis on Indian example and reference for easier understanding and better conceptual clarity. * Extensive discussions on upcoming trends and contemporary... more...
Contours of Retailing Management
Himalaya Publishing House 2009; US$ 45.00Indian retailing reminded one of the sweat shops run by half-educated gentlemen and ladies on meagre finance mostly raised by pawing one`s family silver or borrowing at exorbitant rates and supplemented by own savings. Goods piled and stacked up haphazardly littered these pigeonholes. The customers were separated from the goods by counter and battalion... more...
Collaborative Promotions
Springer 2010; US$ 84.99Promotions are at the same time beloved and feared by both food retailers and branded goods manufacturers in today's retail environment. Beloved because they attract smart customers and generate an immediate effect on a brand's sale. Feared because there is uncertainty about the competitors' behavior and the actual customer demand leading... more...
Dynamic Global Retailing Management
Himalaya Publishing House 2010; US$ 45.00Dynamic Global Retailing Management because, first of all, we are dealing with ever changing customers and their lifestyles, needs and desires; secondly, the market forces, both national and global, that are swiftly volatile and highly fluid; thirdly, global competition, that is forcing retailers to be as their toes and to be more proactive than reactive... more...
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