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- Wiley 2012; US$ 29.99
Tried-and-true information and tips for selling like a pro Are you looking to enter the world of sales, or are you already a salesperson who's looking for new tips and tactics to expand your business? Whether you're in charge of your own selling career or you're responsible for training and managing a professional sales force, Selling All-In-One... more...
- Pearson Education 2013; US$ 19.99
800x600 Build the Healthcare Sales Relationships That Power Enduring Success Healthcare salespeople have immense opportunities. But enduring success demands more than training and great products. You need High-Return Relationships: pre-qualified connections elevated by genuine shared passions and a long-term outlook. Selling... more...
- Faber & Faber 2013; US$ 14.57
What is behind the phenomenal success of entertainment businesses such as Warner Bros., Marvel Enterprises and Manchester United - along with such stars as Jay-Z and Lady Gaga? Which strategies give leaders in film, television, music, publishing, and sports an edge over their rivals? Anita Elberse, Harvard Business School's expert on the... more...
- Penguin Group US 2014; US$ 12.99
Powerful strategies for sales proficiency in ever-changing situations When sales people are promoted, change jobs, or face new business environments, they inevitably need to learn new skills quickly. Their livelihoods depend on getting up to speed quickly; their bosses have no patience for delayed results. Sales guru Jill Konrath offers both... more...
- Penguin Group US 2014; US$ 11.99
Most sales training focuses on getting to know the product, analyzing the market, and identifying the competition, but there is more to sales success than that. Successful selling takes three types of preparation: ? The what: knowing the product, the industry, and the competition ? The how: applying the knowledge, enhancing social interaction,... more...
- Penguin Group US 2014; US$ 14.99
A new way of thinking about selling that benefits both the seller and the client Sell Better expands on the principles of Tim Hurson?s first book, Think Better , to teach salespeople how to improve their results using a simple, repeatable framework. This isn?t a book full of mundane tactics for cold-calling or closing a... more...
- HarperCollins 2009; US$ 13.99
In this, the second of Geoff Moore's classic three-part marketing series, Moore provides highly useful guidelines for moving products beyond early adopters and into the lucrative mainstream market. Updated for the HarperBusiness Essentials series with a new author's note. Once a product "crosses the chasm" it is faced with the "tornado," a make or... more...
- Free Press 1999; US$ 17.00
Customer Centered Selling teaches you the secret of the world-famous Xerox sales training program. For almost two decades, tens of thousands of salespeople have learned the lessons presented here by Robert L. Jolles, the Sales Trainer with the longest tenure working at Xerox Corporation today. The secret, Jolles reveals, is reversing the conventional... more...
- John Wiley & Sons, Inc. 2002; US$ 24.95
Get inside the head of a small business owner. Here's what Fortune 500 marketers are saying about John Warrillow and his new book, Drilling for Gold: How Corporations Can Successfully Market to Small Businesses : 'Warrillow provides thought-provoking and entertaining insight about the passion of entrepreneurs and small business owners.... more...
- Wiley 2003; US$ 12.99
The sales function is the front-line of any business. Keeping up with the latest sales techniques is essential, as well as ensuring you have a motivated, incentivised and focused sales team well-versed in the basics of selling, from identifying new prospects and getting repeat business to closing the deal. This module gives essential insight into all... more...