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- Taylor and Francis 2013; US$ 67.95
Pricing has a substantial and immediate impact on profitability. Most companies, however, still use costs or competition as a main basis for setting prices. Product or business model innovation has a high priority for many companies whereas innovation in pricing has received scant attention. This book examines how innovation in pricing can drive profits.... more...
- Taylor and Francis 2013; US$ 79.95
In this latest edition of Sales Force Management , Mark Johnston and Greg Marshall continue to build on the tradition of excellence established by Churchill, Ford, and Walker, solidifying the book's position globally as the leading textbook in the field. It?s a contemporary classic, fully updated for modern sales management practice. Including... more...
- Emery Publishing 2000; US$ 19.95
Smart Selling How you can turn ordinary selling into extraordinary income is written in a straightforward, often humorous fashion and comes from 20 individual lessons that became an award winning magazine series (Details of chapters at www.salestipwebsite.com). You get both the pros and cons of why sales people succeed and fail at the art... more...
- Dearborn Trade Publishing 2002; US$ 18.95
Selling value is taking on a whole new meaning for sales professionals. Here's a proven process pros can use to address their customer's pressing business issues, position themselves as strategic partners, and recommend solutions that improve the way their customers do business. more...
- Dearborn Trade Publishing 2002; US$ 25.00
How do salespeople transform themselves into savvy professionals who can be counted on to continue to win business even under these tough, seemingly insurmountable conditions? Author and sales consultant Dave Stein has helped thousands of CEOs, VPs, sales managers, marketing directors, and sales teams navigate the most complex opportunities with precision... more...
- Dearborn Trade Publishing 2004; US$ 19.95
George Ludwig believes salespeople deserve better. He's spent the past 20 years observing and researching the most effective sales strategies in the world-from the phenomenal success of celebrities like Zig Ziglar and Dale Carnegie, to ordinary men and women who produce extraordinary sales results. more...
- Artech House 2008; US$ 85.00
This indispensable sales tool shows you the ropes of lead qualification, the RFP process, and needs analysis and discovery, and explains how your technical know-how can add invaluable leverage to sales efforts at every step. You learn how to plan and present the perfect pitch, demonstrate products effectively, build customer relationship skills, handle... more...
- Allured Business Media 2010; US$ 89.00
Want to know the difference between an ether and an esther? A cream and a lotion? A drug and a cosmetic? Anthony O'Lenick explains many of these concepts in easy to understand terms and dispels many myths about each term. More than 100 topics of relevant, fundamental concepts of chemistry! more...