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The E-Myth Revisitedby Michael E. Gerber
HarperCollins 2009; US$ 12.99An instant classic, this revised and updated edition of the phenomenal bestseller dispels the myths about starting your own business. Small business consultant and author Michael E. Gerber, with sharp insight gained from years of experience, points out how common assumptions, expectations, and even technical expertise can get in the way of running a successful business. Gerber walks you through the steps in the life of a business—from entrepreneurial infancy through adolescent growing pains to the mature entrepreneurial perspective: the guiding light of all businesses that succeed—and shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Most importantly, Gerber draws the vital,... more...
Working With Agenciesby Michael Sims
John Wiley & Sons, Ltd. 2005; US$ 60.00The client/agency relationship is an area fraught with potential problems. Competition in the field has now augmented the necessity to understand the working relationship far more thoroughly to help the client to get better value from the agency. The demand has moved from the need for client satisfaction to the need for excellence when it comes to agency performance. Only by having a good relationship can a client get the best advertising (and the same applies to both sides of the equation). A good relationship rests on a raft of elements, all of which are covered in this book. more...
Cash Locationsby Ronnie Talent
Krug Publishing 2005; US$ 19.77Cash Locations is a collection of the hottest strategies for getting top-flight, money-making locations that will pump more cash into your pocket--the types of locations that could double or triple your earnings. This e-book gives you the tools you need to make all of your locations hot. It is your step-by-step guide to creating a never-ending supply of top dollar placements! more...
101 Ways to Advertise Your Businessby Andrew Griffiths
Allen & Unwin 2006; US$ 22.68Practical tips to help you promote and advertise your products and service, simply, effectively, and without a big budget. more...
The Small Business Start-Up Guideby Hal Root; Steve Koenig
Sourcebooks, Inc. 2006; US$ 14.95Start up quick and smart. more...
101 Best Businesses for Pet Loversby Joseph Nigro; Nicholas Nigro
Sourcebooks, Inc. 2007; US$ 16.95101 Best Businesses for Pet Lovers furnishes readers with a comprehensive roster of the finest and most unusual entrepreneurial, career, and moneymaking opportunities in today's colorful pet care trade. more...
5 Kick-Ass Strategies Every Business Needsby Robert Grede
Sourcebooks, Inc. 2006; US$ 14.95The proven plan for growing a business. more...
Home-Based Business Kitby D-M Boulay; Diana Brodman Summers
Sourcebooks, Inc. 2005; US$ 14.95The Home-Based Business Kit is designed to help the reader identify the information needed to start a home business. It helps the reader think through all aspects of what is needed and the practical steps to take in order to get underway. more...
So, You Want to Start a Business?by Edward D. Hess; Charles D. Goetz
Pearson Education 2008; US$ 21.99This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version. “Hess and Goetz present a roadmap for how to avoid the things that can cause you to stumble and how to build a business the right way.” –JEFF ZEIGLER, CEO, TechTurn.com, Austin, TX “When I started my graphic design business, I knew I had enough talent to impress and keep my clients, but I struggled with the day to day running of the business. So, You Want To Start A Business? is the blueprint I needed to get organized and put all the right things in place.” –KORY BAILEY, Owner, Creative Counterpart Build the Successful Company... more...
How to Make Money with YouTube EBby Brad Schepp; Debra Schepp
McGraw-Hill 2009; US$ 21.95Tips for capitalizing on the power of YouTube—from the gurus of e-commerce The video sharing website YouTube has changed the way products and brands are marketed. How to Make Money with YouTube shows readers how to harness the website’s power and turn a profit. Bestselling authors Brad and Debra Schepp provide indepth coverage on everything from shooting and uploading videos, to fundraising and marketing, to building buzz and getting videos noticed. The book is filled with valuable advice and practical tips to help readers maximize their earning potential with YouTube. It’s an ideal resource for business owners and individuals looking for a unique and profitable marketing tool. more...









