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A Quick Start Guide to Social Media Marketing
Kogan Page 2010; US$ 0.99For anybody who wants to learn about high-impact, low-cost social network marketing that works, this Quick Start Guide provides an understanding of the key concepts and principles as well as insights into how theories and tools work in actual business scenarios. more...
The Economics of Franchising
Cambridge University Press 2005; US$ 29.00This book describes in much detail both how and why franchising works. It also analyses the economic tensions that contribute to conflict in the franchisor-franchisee relationship. The book includes a great deal of empirical evidence on franchising not available anywhere else. more...
Small Business Accounting Made Simple
Hodder Education 2011; US$ 9.58Need some practical guidance on how to keep the books and prepare accounts for your small business, without being overwhelmed by accountancy jargon? Get a kick-start with this little book which will give you just enough to get you going... more...
The E-Myth Revisited
HarperCollins 2009; US$ 17.99An instant classic, this revised and updated edition of the phenomenal bestseller dispels the myths about starting your own business. Small business consultant and author Michael E. Gerber, with sharp insight gained from years of experience, points out how common assumptions, expectations, and even technical expertise can get in the way of running... more...
The Business Plan Workbook
Kogan Page 2012; US$ 39.95The Business Plan Workbook is the definitive guide to researching, writing up and presenting a winning business plan, supported by real-life examples of successful plans from entrepreneurs and larger businesses. more...
The $100 Startup
Pan Macmillan 2012; US$ 11.49Chris Guillebeau shares ideas for living life in a non-conventional way. He has never felt trapped in a career office job, has been his own boss in a number of entrepreneurial ventures and enjoys spending his free time in what he personally finds to be a fulfilling way. Now in his new book, this young visionary shows readers how to have it all - by... more...
Stand Alone, Inventor!
Lee Publishing 2011; US$ 2.99From the creator of four successful inventions, each posting sales in the millions, these step-by-step lessons and real-life experiences will help aspiring inventors move ahead and succeed with a new product idea. Beginning with the basics of what to invent, how to test it cheaply to see if it will sell, and how to protect and distribute it, "Stand... more...
How to Organise & Operate a Small Business in Australia
Allen & Unwin 2012; US$ 36.35Now in its 11th edition, this is THE guidebook for all business owners - essential reading for anyone who wants to build their future in small business. more...
Mastering the Rockefeller Habits
Gazelles, Inc. 2002; US$ 14.99What are the underlying handful of fundamentals that haven't changed for over a hundred years? From Harnish's famous Mastering a One Page Strategic Plan process that has been a best-selling article on the web to his concise outline of eight practical actions you can take to strengthen your culture, this book is a compilation of best practices... more...
Small Business Cash Flow
Wiley 2007; US$ 29.95Many small business owners don’t understand the importance of maintaining a healthy cash flow. More than anything else, cash flow determines the success or failure of a small business. Small Business Cash Flow covers all the basics of cash flow, from selecting a great accountant, to keeping money flowing in and out of the business, to budgeting... more...









