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The Development of the Wholesaler in the United States, 1860-1900
Taylor and Francis 2012; US$ 115.00Although the scientific study of marketing is relatively new, certain aspects of it have been analyzed in considerable detail. A body of literature exists, for example, on the various phases of retailing and advertising. It is only in the last decade or two, however, that much attention has been given to the study of wholesalers and wholesaling. The... more...
How to Price
Cambridge University Press 2008; US$ 37.00Introduces the reader to a wide variety of research results on pricing techniques and revenue management. more...
The Product Manager's Field Guide
McGraw-Hill 2003; US$ 29.95The ideal companion to the author's bestselling The Product Manager's Handbook , The Product Manager's Field Guide expands upon the overview and the responsibilities of product managers and delves into specific skills, abilities, and competencies to help them improve their performance. It provides readers with tools and exercises for functions such... more...
Start Your Own Wholesale Distribution Business
Entrepreneur Press 2006; US$ 17.95You like doing deals and making money but don?t care much for the retail grind? You should be the middleman?the wholesaler?the one who buys goods in volume from manufacturers and sells them to retailers at a profit. With millions of products on the market already and new ones coming every day, the wholesale economy has plenty of room for growth. ... more...
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