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Recommender Systems Handbook
Springer 2010; US$ 159.99The explosive growth of e-commerce and online environments has made the issue of information search and selection increasingly serious; users are overloaded by options to consider and they may not have the time or knowledge to personally evaluate these options. Recommender systems have proven to be a valuable way for online users to cope with the information... more...
Testing Applications on the Web
Wiley 2001; US$ 39.99A software testing survival guide for those who work in Internet time With Internet applications spreading like wildfire, the field of software testing is increasingly challenged by the brave new networked world of e-business. This book brings you up to speed on the technologies, testing concepts, and tools you'll need to run e-business applications... more...
Selling Collectibles on eBay® (Digital Short Cut)
Pearson Education 2006; US$ 14.99This is the eBook version of the printed book. Of all the categories of products for sale on eBay, the collectibles category is both the largest and the most complex. If you're selling a particular type of collectible - from pinbacks to Pez dispensers - how do you effectively list your products for auction and maximize your sales and... more...
The PayPal Official Insider Guide to Growing Your Business
Pearson Education 2011; US$ 23.99As a businessperson, you know that the online market presents a vast, largely untapped opportunity. But how do you go about making the most of that opportunity? Whether you're one of the many merchants already using PayPal--or thinking about becoming one--this book will show you how PayPal can help integrate services like credit card payments, subscription... more...
Reaching a Global Online Audience
O'Reilly Media 2007; US$ 9.99Internationalizing web sites used to focus on adapting currency formats, time zones, and translation. Although these are important technical considerations, much more is required to adapt a web site for global users. This guide explains several of the deepest dimensions of culture and then uses these intercultural human factors for adapting the... more...
Lead Generation on the Web
O'Reilly Media 2007; US$ 27.99Are you a small-business owner, consultant, or marketing manager for a big company selling an intangible service or hard-to-understand product? Does it take a while to gain your customer's trust and make the sale? If you answered "yes" to any of these questions, this Short Cut will walk you through a step-by-step process for generating leads and sales. This... more...
Gurus on E-business
Thorogood Publishing 2006; US$ 23.95Evaluates thought-leaders in e-commerce. This book explores the impact and significance of e-business as illustrated by the work and thinking of a number of key players in the field. Its aim is to be a guide for business people who are looking to make optimal and profitable use of e-business, as well as to students. more...
eBay: The Missing Manual
O'Reilly Media 2009; US$ 19.99It's the undisputed king of Internet auction sites. It's a global bazaar offering a range of goods from Antiques to Zulu Daisies. Cars, clothing, collectibles: you name it, and it's likely that you can find on eBay. But along with the vast selection of goods available, buyers and sellers also encounter all the other elements that markets are known... more...
KaChing
Wiley 2010; US$ 24.95For nearly fifteen years, Joel Comm has been generating revenue on the web via a number of avenues. In KaChing , he shares his five primary methods of making money online, combining traditional marketing with the new, offering detailed strategies and techniques that can be applied to any niche or market. Each of the five methods is broken down into... more...
Network-Centric Collaboration and Supporting Frameworks
Springer 2006; US$ 229.00Collaborative Networks is a fast developing area, as shown by the already large number of diverse real-world implemented cases and the dynamism of its related involved research community. Benefiting from contributions of multiple areas, nameley management, economy, social sciences, law and ethics, etc., the area of Collaborative Networs is being consolidated... more...









