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Most popular at the top
- SAGE Publications 2012; US$ 52.00
Designed for students, scholars, and marketing research practitioners, this book is designed to take readers through the basics to an advanced understanding in qualitative marketing and consumer research. more...
- SAGE Publications 2008; US$ 96.00
A simple, logically sequenced guide to research methods and statistics in business based on SPSS more...
- SAGE Publications 2004; US$ 79.00
This resource for students and researchers in the areas of organization studies, management research and organizational psychology, brings together in one volume the range of methods available for undertaking qualitative data collection and analysis. Each of the 30 chapters focuses on a specific technique covering traditional research methods, analysis... more...
- SAGE Publications 2008; US$ 86.00
Announcing the Third Edition of the Bestseller - unrivalled both in its contemporary relevance to research methodology, and in its coverage of the interplay between the philosophy of science, methodology and business. more...
- Taylor and Francis 2013; US$ 125.00
Although there has traditionally been considerable field-level attention on how consultants market their ideas and practices, there is still a lack of research that discusses the earlier intra-organizational phases in the development process. While the present literature provides important insights that enhance our understanding of consulting, the... more...
- SAGE India 2007; US$ 39.95
Research Methods for Graduate Business and Social Science Students is a. fundamental and easy guide to studying research methods. In addition to the general. concepts relating to research methods, broad research issues and theoretical concepts. critical to research are discussed. The book is written in a lucid style and contains. examples and helpful... more...
- SAGE Publications 2011; US$ 56.00
A must-have reference resource for quantitative management researchers, this text contains over 100 entries covering the fundamentals of quantitative methodologies. more...