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- SAGE Publications 2008; Not Available
A phenomenal success from its first publication, this new edition of the classic Management Research continues to be the definitive word in management research methods. Integrating qualitative and quantitative methods, underpinned by an understanding of philosophy and, crucially, politics, this book succeeds in tackling complex issues in a clear... more...
- Pearson Education 2012; US$ 22.99
The Industrial Age has taught us how to break problems into parts, but not how to build parts into solutions. We?re baffled when we?re confronted with complex challenges like recession, political gridlock, climate change, childhood obesity, pollution, and failing schools. We see them as separate ills, each requiring a separate remedy?if we... more...
- SAGE Publications 2012; Not Available
Designed for students, scholars, and marketing research practitioners, this book is designed to take readers through the basics to an advanced understanding in qualitative marketing and consumer research. more...
- SAGE Publications 2013; Not Available
A concise 'need-to-know' introduction to the essentials of statistics for business and management students with real-world examples and step-by-step tutorials for both Excel and SPSS to enhance and consolidate learning. more...
- Dearborn Trade Publishing 2000; US$ 25.00
Fast growth is the rage today. Executives at companies of every size today are pressured to forge growth opportunities that reap huge rewards in short time spans. With the right mind-set and a clear understanding of where opportunities lurk, companies of every size can become growth champions. more...
- Taylor and Francis 2013; US$ 69.95
Managing Innovation: New Technology, New Products, and New Services in a Global Economy, 2nd Edition is devoted to providing a better understanding and better management of all of the causes and consequences of change that have technological implications in and around our global organizations. This text is a unique, original contribution and represents... more...
- Pearson Education 2008; US$ 27.99
This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version. ?In The Tipping Point , Malcolm Gladwell presents an important idea without any ?how to.? Now Bertrand Cesvet provides the ?how to? you need to create ?Tipping Points? for your business and success. This book... more...
- Pearson Education 2008; US$ 24.99
This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version. ?Definitely, a game changer! Design experience is the power shift to our era what mass marketing was to the last century.? John Sculley former CEO, Pepsi and Apple ?Great design is about creating... more...