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Besprechungen
Haufe Lexware Verlag 2010; US$ 4.84Hauptbeschreibung Keine Endlos-Meetings mehr! Hier erfahren Sie Schritt für Schritt, wie Sie Ihre nächste Besprechung zielorientiert und effektiv führen können. Sie werden Sie mit handfesten Ergebnissen und dem guten Gefühl verlassen, Ihre Zeit sinnvoll genutzt zu haben. INHALTE- Wie Sie Besprechungen vorbereiten: Wer nimmt daran teil und wie groß... more...
Events Feasibility and Development
Taylor and Francis 2012; US$ 55.95Events Feasibility and Development: From Strategy to Operations answers two fundamental questions faced by all events planners and organizers: how do I justify this event to the client? and why are we spending money on this event?. With a user-friendly learning structure containing bullet points, questions and exercises and international case... more...
Frauenzimmer im Hotel
Erich Schmidt Verlag 2011; US$ 32.30Hauptbeschreibung Frauen auf Geschäftsreise sind für Hotels eine stark wachsende Zielgruppe. Doch deren besondere Wünsche und Vorstellungen kennen Verantwortliche in Management und Marketing selten. In diesem Buch setzt sich erstmals eine Autorin mit den Wünschen weiblicher Geschäftsreisender auseinander. Uta Brandes bietet auf Basis einer empirischen... more...
The Economics of Recreation, Leisure and Tourism
Taylor and Francis 2011; US$ 53.95This textbook describes the relevance of economics to the tourism and leisure industries, helping you to pass an economics module as part of a tourism, recreation or sport management degree. It applies economic theory to a range of tourism industry issues at the consumer, business, national and international level by using topical examples to give... more...
Medical Tourism
CABI 2011; US$ 125.00Although it may seem a recent phenomenon, tourism has long been associated with improved health and spa tourism has its roots in antiquity. With the emergence of activities such as bushwalking and meditation, and with increasing numbers of people travelling abroad for medical or cosmetic procedures, medical tourism is now a growing niche in the tourism... more...
Destination Marketing and Management
CABI 2011; US$ 160.00Most tourism activities take place at a destination, and destination serves as a fundamental unit of analysis in any modelling of the tourism system. However, destination marketing and management is a complex subject that requires a comprehensive, holistic and systematic approach. From the demand side, travellers have a choice of available destinations;... more...
Qualitätsmanagementsysteme im Gesundheitswesen: Anforderungen für die Zertifizierung von Medizinprodukten
Diplomica Verlag 2011; US$ 37.73Hauptbeschreibung Im ersten Teil dieser Studie werden die relevanten Qualitätsbegriffe, die für sämtliche Qualitätsmanagementsysteme gelten, erörtert, um anschließend die Aufgabenbereiche des Qualitätsmanagements aufzuzeigen. Nach der Grundlagenbeschreibung werden im späteren Verlauf dieses Buches zwei essentielle Qualitätsmanagementsysteme weiter... more...
Everything Guide To Starting And Running A Restaurant
F+W Media 2010; US$ 14.95The Everything Guide to Starting and Running a Restaurant is your key to becoming a professional restaurateur! Your dream can become a reality--just follow the steps Ronald Lee lays out for you in this lively, informative handbook. From financing your business and choosing the perfect location to attracting and keeping satisfied customers, The Everything... more...
The International Hotel Industry
Taylor and Francis 2007; US$ 59.95Develop insight into the hotel management decision-making process. The International Hotel Industry: Sustainable Management examines key theoretical issues and real challenges facing current hotel managers around the world. Each chapter includes case studies of management issues, insights from senior international hotel managers, and stimulating... more...
Raum
J.B. Metzler'sche Verlagsbuchhandlung und Carl Ernst Poeschel Verlag GmbH 2010; US$ 70.04Hauptbeschreibung Zu den gegenwärtigen Raumdebatten. Seit dem 'Spatial' oder 'Topographical Turn' hat sich in den Kultur-, Medien- und Sozialwissenschaften eine neue Sicht auf das Thema 'Raum' durchgesetzt. Vor diesem Hintergrund skizziert das Handbuch die Geschichte und Entwicklung der Raumthematik in den Naturwissenschaften, der Philosophie und... more...
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