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Events Made Simpleby Stefanie Lewis
Allen & Unwin 2004; US$ 31.81A time saving, step-by-step guide for planning corporate events, office social functions and conferences for the busy assistant. more...
Special Eventsby Joe Goldblatt
John Wiley & Sons, Inc. 2005; US$ 77.00More and more, special events courses are being taught in hospitality and events management courses. Written by the foremost authority on event management, and with expanded coverage of leadership and its role in successful planning, this book provides a handy reference for events professionals and the tools necessary for beginners to pursue a career in special events management. more...
Managing World Heritage Sitesby Anna Leask; Alan Fyall
Taylor & Francis 2006; US$ 57.95World Heritage Sites are some of the most recognised locations around the world. They include natural sites such as the Grand Canyon and the Great Barrier and cultural ones such as the Pyramids at Giza, the Walled City of Baku in Azerbaijan and the Historic Centre of Riga in Latvia. The responsibility to manage them successfully and ensure that the resources are not damaged by visitors, war or environment is therefore vital. Managing World Heritage Sites covers the management issues encountered at cultural and natural UNESCO World Heritage Sites). WHS sites are high profile and as their designation states they are unique. They are often government owned and subject to political debate, they have iconic status and are therefore crucial to... more...
Special Event Productionby Doug Matthews
Taylor & Francis 2007; US$ 46.95This must-have guide to special event production looks deep the behind-the-scene of an event, and dissects what it is that creates success. It analyses the process - the planning and business aspects to provide a unique guide to producing events. It explains thoroughly, budgeting and resource concerns, planning and cost projections and the role of the well-crafted proposal. Incorporating pedagogical features, this easy-to-read book is packed with photographs, diagrams, flow charts, checklists, sample forms, and real-life examples. It steps through the whole process from the creativity and proposal at the outset, to budgeting, the contract and risk management with event follow up to conclude. This text is Part one of a two book set - also... more...
Special Event Production: The Resourcesby Doug Matthews
Taylor & Francis 2007; US$ 53.95This must-have guide to special event production resources looks deep behind-the-scenes of an event and dissects what it is that creates success. It analyses the resources and is an extensive reference guide to the technical details of the technical aspects of a big event. It provides a thorough grounding on the specifications and performance of lighting and audio systems, visual presentation technology, special effects and temporary outdoor venues. Incorporating pedagogical features, this easy-to-read book is packed with photographs, diagrams, flow charts, checklists, sample forms, and real-life examples. The vast varieties of audio-visual technologies, outdoor venues, d?cor and staging are presented. This text is Part two of a two book... more...
Planning Research in Hospitality & Tourismby Levent Altinay; Alexandros Paraskevas
Taylor & Francis 2008; US$ 35.95Planning Research in Hospitality and Tourism provides a concise and clear approach to planning research projects which are a necessity in most hospitality and tourism courses taught at degree level. The text considers the particular characteristics of the hospitality and tourism industry, whilst providing a balanced approach toward both quantitative and qualitative methods of research. The text also carefully considers the international aspect of the industry and the people it employees, which supports the books aims of: * Providing an excellent understanding of the basic principles of conducting research, in a straight forward "no nonsense" guide * Carefully considering the particular characteristics of the hospitality and tourism sectors... more...
The Cornell School of Hotel Administration on Hospitalityby Michael C. Sturman; Jack B. Corgel; Rohit Verma
John Wiley & Sons 2011; US$ 39.95This cutting edge and comprehensive bookwith contributions from the star faculty of Cornell University's School of Hotel Administrationoffers the latest thinking on the best practices and strategies for hospitality management. A must for students and professionals seeking to enter or expand their reach in the hospitality industry, The Cornell School of Hotel Administration on Hospitality delivers the authoritative advice you need to: Develop and manage a multinational career and become a leader in the hospitality industry Maximize profits from franchise agreements, management contracts, and leases Understand and predict customer choices, and motivate your staff to provide outstanding service Manage hospitality businesses... more...
Researching Hospitality and Tourismby Bob Brotherton
Sage Publications Ltd. 2008; US$ 55.00Bob Brotherton's experience as a teacher and researcher is obvious in this clear, accessible, and student-friendly text. In a field starved of practical guides to preparing dissertations and projects, Researching Hospitality and Tourism will be of enormous value to all undergraduates seeking simple and clear guidance for their work' - Dr Roy C Wood, Oberoi Centre of Learning and Development, The Oberoi Group, Delhi. Hospitality and Tourism is the fourth biggest industry in the world. What are the key research issues in the field? What methods are particularly useful to answer questions of management, policy, strategy and general understanding? This is the first comprehensive guide to research methods and issues for students engaged... more...
Studienführer Hotellerie & Touristikby Axel Gruner; Manuel Hübschmann; Hotelverband Deutschland (IHA)
Erich Schmidt Verlag 2012; US$ 26.76Hauptbeschreibung Wo soll ich studieren und welche Schwerpunkte liegen mir? Wie international und praxisnah sind die einzelnen Angebote der (Fach-)Hochschulen sowie Berufsakademien? Welche Eingangsqualifikationen muss ich mitbringen? Gleich in den Beruf oder die akademische Ausbildung noch um einen Master ergänzen? Um die vielseitigen Berufschancen zu nutzen, die ein Tourismus- oder Hospitality-Studium bietet, müssen eine Reihe wichtiger Entscheidungen getroffen werden. Der Studienführer Hotellerie & Touristik bietet Unterstützung, sich im ständig wachsenden und immer spezialisierteren Studienangebot besser zurechtzufinden. - Überblick über die wichtigsten hotellerie- und tourismusspezifischen Bachelor- und Master-Studiengänge sowie Hochschulstandorte... more...
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