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- Fordham University Press 2013; US$ 28.99
The behind-the-scenes story of how admen and sponsors helped shape broadcasting into a popular commercial entertainment medium. During the "golden age" of radio, from roughly the late 1920s until the late 1940s, advertising agencies were arguably the most important sources of radio entertainment. Most nationally broadcast programs on network... more...
- Taylor and Francis 2013; US$ 39.95
This book is about the processes of globalization, demonstrated through a comparative study of three television case histories in Asia. Also illustrated are different approaches to providing television services in the world: public service (NHK in Japan), state (CCTV in China) and commercial (STAR TV, based in Hong Kong). Through its focus, Global... more...
- Palgrave Macmillan 2013; US$ 85.00
Sport on television is big business, but it is about more than just commerce. Using a range of national case studies from Europe and beyond, this book analyses the political, economic, social and regulatory issues raised in relation to the buying and selling of television sports rights. more...
- Taylor and Francis 2013; US$ 55.95
Are you an associate producer who needs to juggle projects and vendors while keeping on top of the latest trends and formats? Or an independent filmmaker who can't afford a misstep in the crucial postproduction phase? Take a step back and get a clear overview of the process. This guide will show you how to navigate each step in taking a TV or film... more...
- Taylor and Francis 2013; US$ 45.95
Basic Radio Journalism is a working manual and practical guide to the tools and techniques necessary to succeed in radio journalism. It will be useful both to students starting a broadcasting career as well as experienced journalists wishing to develop and expand their skills. Based on the popular Local Radio Journalism, this book covers the core... more...
- Taylor and Francis 2013; US$ 38.95
India is home to Bollywood - the largest film industry in the world. Movie theaters are said to be the "temples of modern India," with Bombay producing nearly 800 films per year that are viewed by roughly 11 million people per day. In Bollywood Cinema , Vijay Mishra argues that Indian film production and reception is shaped by the desire for national... more...
- Boydell & Brewer 2013; US$ 99.00
This book focuses on the cross-currents and points of contact in film production among so-called Hispanic countries (Spain, Portugal and Latin America), and in particular the impact that co-production and supranational funding initiatives are having on both the film industries and the film of Latin America in the twenty-first century. more...
- Taylor and Francis 2013; US$ 160.00
Richard Collins explores public service television's role in fostering pan-European cultural identity. Based on extensive primary research, interviews with participants and analysis of key European programmes, this book documents the growth of the public service satellite television network which was backed by the European Union, and its eventual alliance... more...
- Taylor and Francis 2013; US$ 81.95
Essential reading for anyone involved in broadcasting. The Business of Digital Television presents an overview or the digital television industry. Chris Forrester examines the key technologies and developments of the marketplace, with comments on the future from leading industry experts. Written in an accessible style for the non-engineer, Forrester... more...
- Taylor and Francis 2013; US$ 29.95
Learn how to direct television programs, understand complex directing tasks, and learn the fundamentals of studio production procedure in this back-to-basics guide to studio-based productions. Learn about lighting, set, camera operations, floor direction, technical direction, audio, tape, graphics, prompting, and assistant directing. As it's one of... more...