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Marketing Competences and Strategic Flexibility in China
Palgrave Macmillan 2006; US$ 115.00Today's China presents a unique setting for organizations. Through an examination of current Chinese business, this book addresses its business culture and environment. In particular, it considers how firms build distinctive capabilities of organizational learning and strategic flexibility to achieve superior customer-focused performance. more...
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Palgrave Macmillan 2002; US$ 135.00With China's accession to the WTO in Spring 2002 it is essential that Western investors and business people get an effective 'tool kit' which enables them to succeed in the highly competitive Chinese market and to deal with the issues and changes that the WTO will bring. As a guide for western investors this book gives the answer to the 100 most crucial... more...
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Oxford University Press 1999; US$ 124.99This book offers a superbly clear analysis of the standard arguments for and against scientific realism. In surveying claims on both sides of the debate, Kukla organizes them in ways that expose unnoticed connections. He identifies broad patterns of error, reconciles seemingly incompatible positions, and discovers unoccupied positions with the potential... more...
