The Leading eBooks Store Online
for your Apple or Android device, Nook, Kobo, PC, Mac, Sony Reader...
Most popular at the top
A Systematic Theory of Argumentationby Frans H. van Eemeren; Rob Grootendorst
Cambridge University Press 2003; US$ 25.00In this book two of the leading figures in argumentation theory present a view of argumentation as a means of resolving differences of opinion by testing the acceptability of the disputed positions. This is a major contribution to the study of argumentation. more...
Thank You for Arguingby Jay Heinrichs
Crown Publishing Group 2008; US$ 9.99Thank You for Arguing is your master class in the art of persuasion, taught by professors ranging from Bart Simpson to Winston Churchill. The time-tested secrets the book discloses include Cicero’s three-step strategy for moving an audience to actionÑas well as Honest Abe’s Shameless Trick of lowering an audience’s expectations by pretending to be unpolished. But it’s also replete with contemporary techniques such as politicians’ use of “code” language to appeal to specific groups and an eye-opening assortment of popular-culture dodges, including: The Eddie Haskell Ploy Eminem’s Rules of Decorum The Belushi Paradigm Stalin’s Timing Secret The Yoda Technique Whether you’re... more...
Language, Ideology and Point of Viewby Paul Simpson
Routledge 1993; US$ 49.95This systematic introduction to the concept of point of view in language explores the ways in which point of view is shaped by ideology. It focusses on the way in which people encode their beliefs and biases in a wide variety of media. more...
Linguistics of Political Argumentby Alan Partington
Routledge 2002; US$ 173.00This book examines the relationship between the White House, in the person of its press secretary, and the press corps, through a linguistic analysis of the language used by both sides. more...
Handbook of Persuasive Tacticsby Joan Mulholland
Routledge 1994; US$ 180.00This is a valuable work of reference for courses which deal with the management of interaction, pragmatics, discourse analysis and communications. Tactics such as analogy, argument, presentation, humour and metaphor are included. more...
Rhetoric and Educational Discourseby Richard Edwards; Katherine Nicoll; Nicky Solomon; Robin Usher
RoutledgeFalmer 2004; US$ 56.95This book is the first to offer a philosophical and linguistic analysis of rhetoric and discourse as deployed throughout education.It will be a key resource for those conducting research into discourse in any branch of education. more...
Professing Rhetoricby Frederick J. Antczak
Lawrence Erlbaum Associates 2002; US$ 145.00This volume represents theory and research in rhetoric, across disciplines, and should be of interest to scholars and students in rhetoric studies in speech communication, English, and related disciplines. more...
Metaphor in Cultureby Zoltan Kovecses
Cambridge University Press 2005; US$ 28.00This book is an attempt to bring the Lakoff-Johnson view of metaphor closer to those who have an interest in the role of metaphor in complex social-cultural phenomena, such as emotions, politics, thought, morality, as well as cultural processes and entities such as time, life, and personhood. more...
Argumentationby Frans H. van Eemeren
Lawrence Erlbaum Associates 2002; US$ 42.95This title teaches step by step the insights that are required to perform the different tasks that have to be carried out well to analyze, evaluate, and present argumentation adequately and to be able to reflect on the problems one may encounter. more...
Rhetorical Democracyby Gerald Hauser
Lawrence Erlbaum Associates 2004; US$ 100.00This collection presents theoretical, critical, applied and pedagogical questions and cases of publics and public spheres, examining these contexts as sources and sites of civic engagement and reflecting the current state of rhetorical theory and research. more...