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- Taylor & Francis 2008; US$ 49.95
Master the Vegas Pro 8 toolset, including its industry-leading HD and audio capabilities. This comprehensive guide delivers the nuts and bolts of the essential tasks, from installing the application to outputting, together with practical editing techniques and real-world examples for working more efficiently. Packed with all the necessary materials,... more...
- McGraw-Hill 2008; US$ 17.95
The Future is Now-Get Ready to Reap the Profits. We stand at the beginning of a consumer-centric age-an era with potentially enormous returns for leaders in marketing, advertising and media-if they get their approach right. The new media environment is “always on,” digitally accessible to audiences from anywhere at any time, and responsive... more...
- HarperCollins 2009; US$ 12.99
The world's most widely used and seminal introduction to public relations?now fully revised and updated for the 21st century with online strategies that work Every Fortune 500 corporation, movie star, and scandal queen knows that a good publicist is essential to building success and maintaining public support. But if you're a small business owner,... more...
- Palgrave Macmillan 2007; US$ 56.00
This groundbreaking fashion branding and management text brings an analytical business dimension to the marketing and corporate techniques of the luxury fashion goods industry. It will make engaging reading for anyone who wishes to learn about the captivating business of turning functional products into objects of desire. more...
- DK Publishing 2006; US$ 18.95
Sit back, grab some popcorn, and let the credits roll. The Complete Idiot?s Guide® to Classic Movies provides comprehensive information on the best classic films from the silent era up through 1969, cross-referenced several different ways for easy access. Also contains fun, ?insider? trivia and facts about the movies, the stars, and factors... more...
- DK Publishing 2004; US$ 18.95
Designed for people who want to tell a story their way, 'The Complete Idiot's Guide to Indpendent Filmmaking explains everything a budding auteur needs to know, from literary development and financial and organizational pre-production to principal photography production, post-production assembly, exhibition and distribution, and more. The advent of... more...
- Rowman & Littlefield Publishers 2007; US$ 23.99
In the third edition of Provocateur, sociologist Anthony Cortese offers an in-depth critical analysis of modern advertising_perhaps the most powerful cultural and economic institution. Focusing on images of women and minorities, he unravels the ideologies of domination and control in contemporary commerce. The third edition includes updated advertisements... more...
- Pearson Education 2009; US$ 11.99
Sams Teach Yourself Twitter in 10 Minutes offers straightforward, practical answers for fast results. By working through the 10-minute lessons, you learn everything you need to know to use Twitter quickly and easily. Step-by-step instructions walk you through the most common questions, issues, and tasks. "Did You Know?" tips offer insider advice... more...
- Wings Press 2010; US$ 9.95
Following the life of journalist Bryan Woolley, this lively account paints a colorful and accurate picture of newspaper reporting on the Mexican border 50 years ago. From Woolley?s initiation at the El Paso Times to his smoking cigars with Andres Segovia and his pulling on the pant leg of Louie Armstrong to get an interview, this is the tale of... more...