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Most popular at the top
- Wharton Digital Press 2013; US$ 9.99
The branding bible for today?s globalized world Today, brands have become even more important than the products they represent: their stories travel with lightning speed through social media and the Internet and across countries and diverse cultures. A brand must be elastic enough to allow for reasonable category and product-line extensions,... more...
- Taylor and Francis 2013; US$ 130.00
This book provides a comprehensive introduction to business organisation and administration. Written in a straightforward, readable style this textbook covers all the major aspects of the subject. Starting with the organisational background it goes on to cover the functions of the important departments within the firm, the role of the administrative... more...
- Marshall Cavendish 2013; US$ 5.00
The success of every great company or popular brand is often the vision of a great leader. Here in this book, we profile 100 Great Business Leaders, giving an account of their business career, demonstrating the innovations, opportunities and business principles that have been introduced in their companies. Also included is a practical section to demonstrate... more...
- F+W Media 2013; US$ 17.99
Your guide to online success! Here's all you need to realize your dreams of turning your handiwork into cash--online! With the popularity of Etsy and Pinterest, serious art and craft buyers and sellers are turning to the online world to buy, sell, and promote beautiful, homemade creations...but where to start? This A-Z guide provides expert advice... more...
- Wiley 2013; US$ 25.00
Create and maintain a successful social media strategy for your business Today, a large number of companies still don't have a strategic approach to social media. Others fail to calculate how effective they are at social media, one of the critical components of implementing any social media strategy. When companies start spending time and money... more...
- Wiley 2013; US$ 34.99
Keep your budget on track and your business booming with QuickBooks 2014 All-in-One For Dummies ! QuickBooks is your one-stop shop for taking care of all those financial chores that are essential to keep your small business up and running, and this all-in-one guide makes managing your books easier than ever. Written by CPA and trusted... more...
- Wiley 2013; US$ 40.00
All the information you need to pass the CPA exam on your own Updated annually with the latest AICPA content guidelines, Wiley CPAexcel Exam Review 2014 Focus Notes provides a review of all the basic skills and concepts tested on the CPA exam and teaches important strategies to take the exam faster and more accurately. Filled with acronyms and... more...
- Wiley 2013; US$ 65.00
Everything today's CPA candidates need to pass the CPA Exam Published annually, this Financial Accounting and Reporting volume of the comprehensive four-volume paperback reviews all current AICPA content requirements in business environment and concepts. Many of the questions are taken directly from previous CPA exams. With 2,800 multiple-choice... more...
- Bitingduck Press 1999; US$ 9.99
This book introduces the basics of Chinese culture. You will discover how to initiate contact, what to expect in meetings, and how to behave there. You will learn the way the Chinese approach negotiations, discover how you can respond to them, and learn how to negotiate a successful conclusion. You will also find out how to socialize for success, how... more...
- Palgrave Macmillan 2004; US$ 53.00
In his previous groundbreaking book with John Ivens, Colin Shaw looked at the development of the conceptual framework for the customer experience together with examples of best practice and strategies for implementation. As predicted the customer experience has become the next competitive battleground. The current book will explore the subject in more... more...